Your brand name
Explore a word-mark application for the name customers know you by.
TRADEMARK REGISTRATION
THE BIG PICTURE
Your business name, logo and product identity help customers recognise you. A trademark application is a step towards protecting that identity for the goods or services you offer.
Start by understanding what you want to protect, where it is used and whether similar marks already exist.
CHOOSE YOUR FILING FOCUS
Explore a word-mark application for the name customers know you by.
Consider your logo or distinctive visual mark as part of your filing strategy.
Discuss separate names, logos and product brands to understand the applications your plans may need.
For founders choosing a name, businesses launching products and established brands expanding their offering.
Your exact checklist depends on the applicant and filing basis.
Preparation and filing: timing is confirmed after the brand details, documents and filing scope are reviewed.
Registry examination: timing varies; queries or objections can add further stages.
Publication: a four-month opposition window follows journal publication.
Registration: follows completion of applicable requirements and resolution of any opposition. Filing acknowledgement is not a registration certificate.
FIND THE RIGHT ROUTE
| Route | What it focuses on | When to explore it |
|---|---|---|
| Trademark | Brand identifiers, such as names and logos | You want to distinguish your goods or services. |
| Copyright | Original creative works | You create content, artwork or other original works. |
| Patent | Qualifying inventions | You have a technical invention to assess. |
| Company registration | Creating a business entity | You need a legal structure for your business. |
These routes serve different purposes and may complement one another. Company registration does not replace a trademark application.
WHY TRADE INNOVATION
Bring your registration, intellectual property and compliance questions into one conversation.
Discuss what you sell, who you serve and where you want to grow.
Clarify the proposed filing, required documents and fee components before proceeding.
Know which decisions need your input as the application progresses.
CLIENT EXPERIENCES
“Most trusted place for trademark registration”
Vikram Yadav
“Very good, reliable, fast response, and customer support service”
Vishnu Agarwal
Client feedback published on the original Trade Innovation website. Excerpts shown.
YOUR NEXT CHAPTER
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