TRADEMARK REGISTRATION

Build your brand. Protect its name.

Get clarity on your trademark search, application and next steps—with guidance built around your business.
Glass trademark symbol

Make your next step clear.

Tell us what you’re planning. We’ll help you understand the next step.
We’ll use these details to respond to your enquiry.

Your brand deserves a clear plan.

Start with a search

Identify potentially conflicting marks before deciding how to proceed.

Choose the right coverage

Match your application to the goods and services your business offers.

Know what comes next

Understand the filing stages, documents and decisions ahead.

A name worth building on.

For founders choosing a name, businesses launching products and established brands expanding their offering.

  • New ventures preparing to launch
  • Product brands and online stores
  • Service businesses building recognition
  • Existing businesses reviewing brand protection

A clear checklist. A simpler start.

  • Applicant name, address and business details
  • The brand name or a clear logo representation
  • Details of your goods or services
  • Use details and supporting evidence, if claiming prior use
  • Authorisation and applicant-category evidence, where applicable

Your exact checklist depends on the applicant and filing basis.

From brand name to next steps.

01

Discuss your brand

Share your name or logo, business activity and plans.
02

Review the filing route

Review searches, relevant classes and the information needed.
03

Prepare the application

Confirm applicant details, documents and scope before filing.
04

Follow the progress

Track examination and publication. Objections or opposition may require further action.
Filing does not guarantee registration. Registry examination, objections and opposition can affect the outcome and timing. Request a quote that separates official fees, professional fees and any additional work.

Before you take the next step.

Clear answers to common questions. Have something else in mind? Let’s discuss it.
The right approach depends on what you want to protect and how the brand is used. Share both for a discussion about the filing scope.
An application can be filed on a proposed-to-be-used basis. If you claim earlier use, supporting evidence and a user affidavit are required.
Classes group goods and services. Your business activity determines the relevant classes; more than one may be needed.
The quote depends on the applicant category, marks, classes and work involved. Ask for official and professional fees to be shown separately.
Timing depends on Registry processing and whether objections or opposition arise. A filing acknowledgement is not a registration certificate.
No. The Registry decides after the applicable examination and opposition stages. A search helps assess risks but cannot guarantee acceptance.

Let’s talk about your brand.

Share your name, business activity and plans. We’ll help you understand the next step.